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Table 3 HIV/syphilis testing pilots focused on revenue generation for sustainability

From: Organizational characteristics of HIV/syphilis testing services for men who have sex with men in South China: a social entrepreneurship analysis and implications for creating sustainable service models

  Product-based enterprise (selling a product) Service-based enterprise (selling a service)
Direct social benefit A B
Direct product-based enterprise Direct service-based enterprise
Revenue-generating social product has direct social value. Revenue-generating key population-friendly health services delivered in a comfortable setting
Examples: Examples:
Sales of condoms , sales of point-of-care STD tests Private clinic tailored to FSW as a well-women's clinic
Indirect social benefit C D
Indirect product-based enterprise Indirect service-based enterprise
Portion of revenue generated from selling a product unrelated to social cause invested in a social cause. Portion of revenue generated from selling a service unrelated to social cause invested in a social cause.
Examples: Examples:
Clothes, underwear, swimming suit shop, book shop Online advertisements, partnerships with businesses
  1. STD: sexually transmitted disease; FSW: female sex worker.